Saab Aero X: Concept of the Year

Autocar, the oldest surviving auto magazine, has finally announced the Autocar Award winners. Winners that according to the company “celebrate the biggest success stories of the past 12 months and those who made them happen.” The highlights of the event include the announcement of winners. Among the winners is Saab Aero X, which was awarded as Concept of the Year.

Saab Aero-X concept car was unveiled at the Salon International de l’Auto. It uses powerful Saab performance parts, which include the 2.8 L twin-turbocharged V6 running on pure ethanol. The BioPower engine is fueled by ethanol, an energy source that slashes fossil carbon dioxide emissions. Said engine is capable of producing 400 horsepower It also has 7-speed automatic transmission controlled by paddles on the steering wheel.

According to the automaker, Saab Aero-X “harnesses the power of Saab’s aviation and Scandinavian roots to make a unique statement in performance car design.” In addition, the car gets the automaker’s cues and flaunts its modern design that integrates its fighter jet roots. “This study shows how the strength of the Saab brand heritage can inspire bold, innovative design,” said Bryan Nesbitt, the Executive Director of GM Design Europe pertaining to the concept car. “As we move forward with new Saab product, we will remain focused on carefully cultivating this brand equity in the context of Scandinavian design values.”

Saab Aero-X boasts its gullwing doors, cockpit canopy, electronically-controlled suspension, reasonable storage, exterior and interior lighting using LED, and environment-friendly features.

Jan Åke Jonsson, Saab’s Managing Director added, “This concept shows the exciting possibilities that are open to us as we evolve a more progressive design language for the Saab brand. Our designers, engineers and marketers in Sweden are ideally placed to nurture and communicate the unique DNA of the Saab brand. Their work will ensure that future product proposals express core qualities, such as progressive design, sporty performance and emotional functionality, in a way that is specific to Saab.”

Other winners of Autocar Awards are Ford S-Max, Audi, and Fiat Punto. Ford S-Max emerged as the Car of the Year, Audi as Car Company of the Year, and Fiat Punto as Design of the Year.

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Autocar Takes Freelander to a New Ground

Autocar, the world’s oldest car magazine, has exposed all-new Land Rover Freelander through its paces in the Falkland Islands. The territory is considered one of the most rugged and challenging locations for any 4×4 vehicle.

To make start with the adventure, a team that is composed of three fearless Autocar journalists traveled about 7871 miles to find out everything there is to learn about the groundbreaking new vehicle from the British automaker – Land Rover. The adventure is documented and compressed in a stunning book.

The book tells the story of the new Freelander. It narrates the design process, assembly, production, and its testing process in off-road terrains of Morocco. The 68-page colored book is composed of new Freelander’s eye-catching images taken by Autocar chief photographer Stan Papior. The book also incorporated the findings of the team about the vehicle and the adventures they have experienced. The adventure-filled book will be given away for free with every copy of the November 1, 2006 issue of the car magazine. Consequently, Rover has taken delivery of 25,000 copies of the book.

Autocar news editor Dan Stevens said, “We chose the Falklands for all the obvious reasons. The islands are wild, rugged and have very few asphalt roads, so a 4×4 is an absolute necessity. The scenery is wonderful and it was a great opportunity to find out what makes the islands tick. We are convinced our readers are going to thoroughly enjoy learning more about the Falkland Islands as well as the new Freelander.” Stevens added, “We’ve gone from driving it on the streets of the UK capital to the streets of the Falklands capital, Stanley.”

The Freelander and Autocar adventure to Falklands was a joint venture of Autocar, Land Rover and the Falkland Islands Tourist Board, as well as the Falkland Islands Company Ltd, the official Land Rover dealer.

All-new Freelander, compact crossover SUV, was unveiled at the British International Motor Show this year. The vehicle belongs to the second generation of Freelander, which is based on the Ford C1 platform. Improved Freelander Rover parts are incorporated in the model to significantly improve its capabilities. The redesign is entertained to create tighter competition with BMW and Audi, its closest rivals.

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